Simble partners with Powercor, targets UK smart lighting market

Australian software company Simble Solutions has partnered with Powercor to support its UK expansion.

To service legislative driven demand from the UK Government’s smart meter rollout, Simble established a UK sales office in 2017. Consistent with its strategy of commercialising the Simble Energy Platform via channel partnerships, discussions have commenced with several potential counterparties in the UK.

The company is targeting UK’s growing smart lighting market and has secured a technology bundling arrangement alongside a major lighting manufacturer. Marketing and distribution supporting this bundling arrangement is being undertaken as part of a new channel partnership with Powerco. As part of this arrangement, the Simble Energy Platform will be the only analytics and control software provided to Powercor customers. Each installation completed under this partnership will deliver Simble recurring software as a service (SaaS) revenue, prepaid under annual or multiyear contracts with the customer.

The Simble Energy Platform’s targeted UK launch alongside smart lighting applications is designed to leverage strong demand trends for these technologies and harness major synergies involving its ‘2 Way Smart Control’ capability. The benefits of replacing existing lighting installations with LED technology are well documented. However, by coupling LED lighting with ‘2-Way Smart Control’ capability such as that offered by the Simble Energy Platform, the available energy savings for outdoor and industrial applications can double, according to the company.

Powercor Technical Director Chris Wright commented on the partnership: “Demand for LED technologies has reached a tipping point and Simble offers a clearly differentiated solution that allows us to work closely with clients as trusted advisers, bringing our expertise in LED lighting and control to help them reduce their energy consumption and operating costs.

“We can now provide our clients with detailed measurement and verification of the savings they can achieve through LED lighting and control projects, by offering the Simble Energy Platform, under a recurring subscription model that will help us further engage our clients and strengthen our client retention capability.”

Fadi Geha, CEO of Simble, said, the UK market currently represents just 1% of the company’s revenue. “With costs of LEDs falling 90% over the past decade, smart lighting technology is now witnessing mainstream adoption and we are proud to help magnify the associated energy savings via the Simble Energy Platform’s 2-Way Smart Control capability. We look forward to working with Powercor as they commence the rollout to their customers across the UK and see this as the start of a larger opportunity to work alongside global LED lighting manufacturers.”

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