AGL launches website to help customers go electric

AGL has announced the launch of Electrify Now, a website that provides the company’s residential customers with personalised recommendations to demonstrate the financial and carbon savings of electrifying their homes.

Electrify Now helps customers understand how much they would save if their home switched to solar, battery, heat-pump hot water, reverse-cycle space heating, induction cooktops or an electric vehicle (EV), with customers able to pick and choose which upgrade suits their budget and lifestyle.

To calculate the benefits of upgrading to more efficient energy products, customers enter their details into the Electrify Now platform, which uses their unique energy data and profile to calculate an estimated energy bill and carbon savings specific to that customer and their energy use. Where possible, it also provides the payback period of their investment and connects customers to AGL’s network of third-party installers to help kick-start their electrification journey.

AGL Chief Customer Officer Jo Egan said the Electrify Now digital platform’s data-driven personalised recommendations are designed to help customers make an informed decision about investing in an all-electric lifestyle.

“AGL understands that upgrading to a more energy-efficient home can be confusing and complex for homeowners,” Egan said. “We’ve created Electrify Now to simplify this process and assist customers to access the benefits of a more electric home.

“By providing personalised recommendations and linking customers to AGL’s trusted network of third-party installers, customers are equipped to make the best decision to suit their home and budget. Some of the recommendations include the benefits of installing solar and batteries, and the replacement of gas appliances, as well as providing the payback period of the investment.”

Egan said that helping customers to find ways of reducing energy costs and lowering emissions was a key focus of the company’s new accelerated decarbonisation strategy.

“Electrification is the future and AGL is pleased to see state and federal governments rolling out policies that support energy efficiency and electrification technologies for homes and businesses.

“AGL is committed to enabling the electrification of our customers’ homes, while considering issues of affordability. As cost-of-living pressures continue to impact Australians, AGL is here to support customers in making affordable energy choices, while also considering their carbon footprint.”

Image credit: iStock.com/zstockphotos