Eagle Boys to pilot 'virtual drive through' technology

In yet more pizza delivery-related news, Eagle Boys Pizza is trialling a ‘virtual drive through’ (VDT) system. VDT allows customers to order online, drive to their local store and have the pizza delivered to the car, removing the need to find parking. It will be trialled in Townsville — specifically in Deeragun, Fairfield Waters, Kirwan and Vincent.

Eagle Boys CEO Nick Vincent said it was an exciting innovation for Eagle Boys, providing customers added convenience.

“By introducing this technology, we are not only making the pizza-ordering experience even more convenient for our customers, we are effectively eliminating the need for mums and dads to unload their kids when they arrive at their local Eagle Boys store, or for that matter, customers ever getting wet again on rainy nights,” Vincent said.

“When ordering pizzas, customers will be asked to provide some basic details to help our friendly staff identify them upon their arrival.”

Vincent says that 70% of orders are for pick-up, so this allows customers to capitalise on the convenient door-to-car-door option.

“This is about giving customers an even more convenient option when they come to pick up their order and, at no extra cost to the customer, the price is certainly right! We believe this is the first time this technology has been available in the industry so we’re very excited to hear our customers’ feedback. We were the first pizza company to offer a drive-through option and now we’re using technology to take this concept to the next level of convenience,” he said.

The project has been in production for 18 months, with the Eagle Boys’ research and development team working with Australian technology company Delivery Command to bring it to life. If the trial is successful, it will be rolled out across the Eagle Boys network nationwide.

Townsville pizza lovers can trial the technology now online via the website or by downloading the app from both App Store and Google Play.